I created a series of onboarding emails. My goal was to tell the subscriber a little about us and what we could offer while also gathering additional information about them.

• The first email introduced ourselves and provided high level benefits of being a subscriber. I used AMPscript in the coupon disclaimer for the expiration date. The expiration date was set 30 days after they received the email.
• In the second email, I introduced our different style collections and suggested they update their profile.
• The third email featured our blog and social media links.
• The final email had a last chance reminder coupon as well as informing them or our different financing options.

digital, branding